Start
$590$990/month
1 platform · Google or MetaGoogle + Meta- Ad spend
- up to $3,000
- New creativesmade by us
- Google + Meta only4 a month
PPC management agency · Google + Meta
PPC campaign management
Google and Meta, one budget, one report. We set up the tracking first, then move spend to the campaigns and platform bringing measured sales.
5.0 on Fiverr Pro · 723 reviews
$4.4M in ad spend managed a year (USD)
$4.4M in ad spend managed a year (USD)Two platforms. Nobody moving the budget.
Google and Meta each claim the same sale, so their dashboards add up to more than you sold. Budget stays where it was set, because nobody looks at both on the same numbers.
We check what each platform reports against your own sales, and move budget between campaigns and platforms during the month.
When we take over an account we cut the waste and rebuild what is broken, and we start optimizing from the first day.
Is this for you?
- You sell online or collect leads, on Google and Meta.
- You spend up to $25,000 a month on ads. Above that, a custom plan.
- You want a person who knows your account, not an account manager.
What we do
Our PPC management services
PPC campaign management is the day-to-day running of paid ads: account structure, keywords and audiences, bids and budget, ads and creatives, tests, and a report on what it all brought. Here is what that includes with us, on Google and Meta together.
- One tracking setup.Server-side tracking, Consent Mode, the Conversions API: one set of conversion data for both platforms.
- Account restructure.Campaigns split by margin, brand and intent; what wastes budget is cut or rebuilt.
- Budget across platforms.Mid-month, spend moves to the campaigns and platform bringing measured sales.
- Search terms, every week.We read them, add negatives and keep broad match and PMax from drifting. AI-assisted.
- New creatives each month.4, 6 or 8 a month on Google + Meta plans, for Meta and for PMax, YouTube and Demand Gen.
- Tests, read on sales.Each new creative goes live against the current best ad.
- Landing page feedback.We tell you where the page loses buyers: speed, form, price signal, proof.
- One report and one call.A weekly read and a monthly report: what changed, what we decided, what we did, on both platforms.
Campaign types
Every campaign type, on both platforms.
- Google Ads
Search, Shopping, Performance Max, YouTube and Demand Gen, with the Merchant Center feed.
- Meta Ads
Advantage+ campaigns, prospecting from your customer lists, retargeting by stage and lead ads, on Facebook and Instagram.
A month on your account
Daily optimization, tests, budget moves, a report and a call.
We do the work. You get two things: the report on day 1 and a call on day 2.
Day 1 · ReportYouYou get the monthly report, in your inbox: what changed, what we decided, what we did.
Example monthDone by us
Example monthDone by us
Week 15 days with work
Week 23 days with work
Week 34 days with work
Week 44 days with work
Why tracking comes first
One set of conversion data, on both platforms.
Ad blockers and Safari hide sales from the browser tags. Our setup sends them server-side to Google and Meta, so both learn from more of your real sales.
When consent is denied we send nothing personal, and we show the modeled part apart.
How our tracking works →An example on Google + Meta
Growth plan, mid-size ecommerce.
- Scale
- ~150 purchases a month
- Ad spend
- ~$6,500 a month
- Platforms
- Google + Meta
+16%Conversions counted with our setup−15%Cost per acquisition, months 3–6
Illustrative example, in USD. Real accounts, anonymised, are on the results page.
Purchases per two weeks · 12 months
browser-measuredmeasured with our setupcost per acquisition, USDHow we start
From application to first campaigns
- Book a 20-minute call.Five questions about your market, spend and platforms, then pick a time.
- Call with Matteo.20 minutes on your account. Pick a time in your own time zone.
- Activation.In month one we set up the accounts and the tracking. $500, once.
- First campaigns.They go live on the new data, with the first creatives of the month.
Why our PPC management is different
- Four people, no hand-offs.
- The person who reads your account is the one who changes it.
- One budget, measured once.
- Spend follows the sales our setup counts, wherever they come from.
- Your accounts stay yours.
- Google Ads, Meta, GA4 and the tracking container are in your name. We have access you can revoke.
- A clear minimum.
- Three months, then month to month.
A Google Partner agency. Google gives the status to agencies that meet its requirements on ad spend, account performance and certifications.
What clients say
5.0 · 723 reviews on Fiverr Pro“Top-notch, always highly value working with Matteo. An absolute Google Ads Genius. This is approximately the 8th time I have hired him and he's helped us get 6-7 ROAS.”
“Working with Matteo on my Google Ads was a game-changer. He's not just a strategist, he's a true partner.”
“MB Adv delivered exceptional work with outstanding professionalism and lots of patience, taking time to see effects of changes made and not just do the work and submit it.”
Plans · the US
Activation $500 oncetracking includedOne monthly fee, set by your ad spend
Growth
$790$1,290/month
1 platform · Google or MetaGoogle + Meta- Ad spend
- $3,000 – 10,000
- New creativesmade by us
- Google + Meta only6 a month
Scale
$1,140$1,940/month
1 platform · Google or MetaGoogle + Meta- Ad spend
- $10,000 – 25,000
- New creativesmade by us
- Google + Meta only8 a month
In every plan
- Management of campaigns, creatives and budget
- A monthly report: what changed, what we decided, what we did
- One call a month, in your time zone
- Accounts in your name: our access you can revoke
Three-month minimum, then month to month.
ChatGPT Ads: a separate pilot, $250/month, added to a plan. See the pilot →
FAQ · PPC campaign management
Questions about PPC management.
What is PPC campaign management?
Running paid ads day to day: account structure, keywords and audiences, bids and budget, ads and creatives, tests, and a report on what it all brought. With us it covers Google and Meta together, on one set of conversion data.
How much does PPC management cost?
A fixed monthly fee set by your ad spend: from $590 a month for one platform, $990 for Google + Meta, plus a one-off activation of $500 that sets up the tracking. Your ad spend goes straight to the platforms.
What does a PPC management agency do?
It runs your paid ads for you: it sets up the tracking, builds and restructures the campaigns, reads search terms and results every week, moves budget to what sells, makes and tests new ads, and reports on it. We do it on Google and Meta together, so one team decides where each dollar goes.
Why one team for Google and Meta?
Because the budget should move between them. Two agencies each defend their own platform.
How do you avoid counting a sale twice?
Our tracking counts each sale once and reports which platform touched it; we do not add up the platforms’ own dashboards.
Can I start with one platform?
Yes. That is the “1 platform” price; you can add the other later.
Do you manage Microsoft Ads or Amazon Ads?
No. We run Google and Meta, plus ChatGPT Ads as a pilot on an active plan. Fewer platforms, read more closely.
Who owns the ad accounts and the data?
You do. Everything is in your name; our access can be revoked at any time.
Do you run campaigns in other languages?
No. We write and run campaigns in English only, for the US, the UK and Europe.
How soon can you start?
Management starts 48 to 72 hours after you approve; the tracking is set up during month one.
Related services
- Google Ads management Start with Google only, add Meta later.From $590/month
- Meta Ads management Start with Meta only, add Google later.From $590/month
- How we work Your first month, in order: tracking, campaigns, the report, the call.The same in every plan
- Server-side tracking One set of conversion data for Google and Meta.$500 once